So, I’ve decided to actually give Etsy another try.
I think “another try” is actually ironic, because even if exactly one year ago (April 2019) I’ve opened my Etsy account, tried to sell something, and then forgot about it. I’ve done the usual human thing when you start something and you want results pretty much immediately. I made the first listing on Etsy somewhere in April and hoped to be rich in May, that was my strategy back then.
Learned much from that experience? Well, not really. I didn’t dedicate enough time and energy at the moment, so I can’t really say that I’ve learned something and now I’m coming with big ideas and a well-settled plan. That would actually be a lie. Maybe the only thing that I can say that I’m trying to do differently this time is to discover/rediscover my patience. Yeah… my patience is hidden somewhere (don’t know where) but I’m supposed to find it and try to use it.
Why am I talking about patience and somehow in my mind this seems to be the key? Well… I think that everything in this process of starting my Etsy store and building a business is somehow linked to patience. I have to learn to be patient and understand the fact that nothing major is going to happen overnight. I am aware of the fact that this is not going to be easy and I might give up somewhere along the road, but… that’s exactly why I’m writing this blog post: to document everything and to keep me motivated.
So… I’ve come up with some sort of plan (if this can be called a plan) which might not seem big or very accurate but I think it’s a start. Well, here it is:
- Post weekly a listing on Etsy
- Create at least 3 digital products for listing every week
- Document everything for 10 weeks
Post weekly a listing on Etsy
This is my main goal right now. I’ve been reading and doing my research for some time now, and most bloggers and creators suggested to have at least 10 digital products when opening your Etsy store.
Well… for me, this is a yes and a no at the same time. Why are you wondering? Well… If right now, I’ll be posting 10 digital products I’m pretty sure that in 2-3 days I’ll start deleting some of them. When I’ll be listing something on my Etsy shop, I want it to be something that in my opinion is the best thing. If I have 10 digital products right now and only being able to list one, I’m pretty sure that this way I’m going to be forced somehow to pick my best work instead of listing every digital product good or bad that I’ve created.
So… Once a week, I’ll have to choose the best digital product that I’ve created (the winner) and list it on my shop and invest all my time and energy and all that bla bla bla in it.
Create at least 3 digital products for listing every week
Creating at least 3 digital products for listing per week doesn’t mean that I’m going to post all of them. The whole purpose of this is to create more so when I’ll be listing something I’ll have where to choose from. This is a really good strategy in my opinion and it already gets me, to be honest. For example, I’ve already made the first listing but guess what… I already had about 5-6 products to choose from, which means that the digital product that I’ve listed on my Etsy shop (the first one) is the one I like the most and at the moment I consider it my best work. I guess my motto is “create many but don’t post any”.
Document everything for 10 weeks
The fact that I’ll be trying to document it for 10 weeks, which means that I’ll be posting a weekly update, it’s more for me to see how this thing is going, to try and keep track of it. But who knows, maybe this will turn out very well and I’ll look back at these posts when all I had was a brief idea about what I want to do, or better said what I am trying to do.
So… here it is!
Week 1, 9 weeks left.
On the 25th of April, I’ve posted the first digital product on Etsy (click here to check it out). Before this, I’ve created some other digital products but at the X moment when I decided to post something, I felt like this is my favorite one and that’s how we got a winner.
I’ve created everything in Procreate using my iPad and an Apple Pencil. The wreath was made from scratch and even the writing. I must say that this took me a lot of time, so since I invested so much time and energy in it, I hope it’s worth it.
So, digital product posted on the 25th of April, today is the 2nd of May, which means we have a week since our first listing on Etsy. How did it go?
Yes, 35 views. Not much, right? But remember, we’re starting low so we can grow big. No orders, no money, no nothing, just 35 views. But, 35 views achieved in one week is more than nothing.
I also Pinned this to my Pinterest board because everybody does it. I don’t know if this really helps or not, and how much traffic this can bring to Etsy shop, but at the end of the day, we are talking about Pinterest where is all about the pinning.
Not much to say about the Pinterest stats since it has only 11 Impressions and 5 closeups. Maybe it will get better, who knows?
So… today I’ll be listing another digital product on my Etsy, which means I’ll see you in a week with some more updates. In my next post, I’ll show the stats individually for every listing. I didn’t to that this time just because it was pretty obvious the fact that all the 35 visits that came through my store came for the only digital product available.
What are my goals until the next post?
- Post one more listing
- 50% more visits, which means that this time next week I should have 53 visits.
Have a beautiful day, just like you!